Home Staging Blog

West Hills 1920's Colonial has sweeping views of the valley

How to Make a Home Listing Inviting During Warmer Months

For your home listings to be enticing, they need to keep pace with the seasons and for warmer days that means bright, fresh, and colorful. While we’d never suggest repainting walls in bright colors because we know that neutral colors sell better, we do have some simple, easy-to-implement tips for home staging during the summer…

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This Grand Colonial in Portland's Bull Mountain was a classic beauty

Featured Project: The Grand Colonial in Bull Mountain

What was the name of this project and why? This home is a classic Colonial with such stately curb appeal that we named the project The Grand Colonial.   Where was this home located? The Grand Colonial is located in Bull Mountain’s Shadow Hills neighborhood.   Who was your target buyer? This home in Bull…

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Imagine Home Staging Best Practices During Covid-19

Imagine Home Staging has always maintained a clean warehouse and a pristine inventory. The current pandemic has increased our diligence: sanitizing every surface is our highest priority. Our company will follow the following home staging best practices during Covid-19 in order to provide a safe environment for our clients and our crew.   We never…

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Top Neutral Interior Paint Colors for Home Staging

Our Top Neutral Interior Paint Color Choices that Stand the Test of Time

Strategic home staging can make the difference between a potential buyer’s passing glance and a profitable sale. As more and more people begin their initial “house shopping” online, it’s even more important that you provide an engaging listing. But what catches the eye and what makes someone slide past without a second glance? It often…

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Home staging in a small space

Project Spotlight: The “Ranchalow Girlfriend” in Montavilla

What was the name of this project? The listing Realtor Breylan Deal-Erickson named this half-ranch, half-bungalow “The Ranchalow Girlfriend.” He names all his listings, and we love the originality and how this one is so fitting!   What neighborhood was this home in? “The Ranchalow Girlfiend” is in East Portland’s highly sought-after Montavilla neighborhood.  …

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We staged the Sweetbriar Property with recycled wood to stay with the sustainable lifestyle

The Difference Between a Home Stager and an Interior Designer

When selling a home, a good home stager is far more valuable to a real estate agent than a pocket full of interior designers. The opposite is true after the home sale. While both know all about architecture, the difference between a home stager and an interior designer ultimately rests with the goal.   When…

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Paint color choices after staging helped this home sell quickly

Your Stale Listing Deserves a Second Chance

Most Realtors will stear clear of expired listings. Are you reluctant to take on a stale listing or re-list a home that has met with low appeal and even lower offers? What if that listing hasn’t received a single offer?   Fortunately, there’s an easy solution that can help freshen a home’s appearance, bolster interest…

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Vintage Loft layers of distinct living spaces

Featured Project: The Vintage Loft

What was the name of this project and why? We called this project the Vintage Loft. Built in 1908, the building owners originally used this space as a cement warehouse. They renovated it in 1999 and now it’s one of the true vintage loft buildings in Portland’s Pearl District. What neighborhood was this home in?…

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How Reality TV Has Influenced Home Staging

Popular Reality TV shows about house flipping and home staging make the home staging process look both quick and easy. The good news is that Reality TV has influenced home staging and made people aware of its value. The not so good news is that it may be difficult for some people to determine what’s…

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Portland's Forest Heights exterior home staging

Featured Project: Fullner Court in Portland’s Forest Heights

What was the name of this project and why? We named this project Fullner Court after its street address.   What neighborhood was this home in? This beautiful home is tucked in Northwest Portland’s Forest Heights.   What was the demographic of the target buyer for this home in Portland’s Forest Park? The home sits on…

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Houzz Best Of Design 2018
Houzz Best Of Service 2018
Houzz Best Of Design 2017
Street of Dreams - People's Choice Award 2012
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