Portland winters are sunny only 29% of the time, which makes the days dark. Living north of the 42nd parallel means a generous 15 hours of light each day in the summer, but fewer than 9 hours during the winter. The sun would rather stay under the cover of darkness than get up in the…
Read MoreWhat was the name of this project and why? We named this The North Blocks Penthouse because it’s tucked in Portland’s North Park Loft building and has absolutely stunning views. Penthouse staging can be tricky and requires careful attention to both the view and use of the space. What neighborhood was this home in? The…
Read MoreWhen your home is so gorgeous and inviting on the outside that it compels potential buyers to request a walk-through, you’ve mastered the concept of curb appeal. Merriam-Webster defines curb appeal as “the visual attractiveness of a house as seen from the street.” These days, most home buyers narrow the potential purchase field by…
Read MoreWhat was the name of this project and why? We named this project The Castle On The Hill, and it doesn’t take an imagination to see why. We focused on staging for a view. This majestic home rests in a private setting overlooking the Columbia River. Where was this home located? This beautifully, airy castle…
Read MoreWhat was the name of this project and why? We called this the Reimagined Craftsman. We took the classic craftsman style and gave it a fresh, more modern look. What neighborhood was this home in? The Reimagined Craftsman is located in the heart of the Alberta Arts district, an area known for its unique local…
Read MoreHave you ever stopped to admire a bright orange house? Maybe in south Florida, but probably not here in the Pacific Northwest. Moving into such a standout home might be difficult for some. Exterior home color can either be a turnoff or a huge draw to potential buyers. And you want to choose the best…
Read MoreWhat was the name of this project and why? We called this project The Elegant Traditional home. With its grand entrance, gourmet kitchen, and high ceilings, it evokes a casual elegance, which we were happy to showcase with our home staging. What neighborhood was this home in? This home is located in Lake…
Read MoreFor your home listings to be enticing, they need to keep pace with the seasons and for warmer days that means bright, fresh, and colorful. While we’d never suggest repainting walls in bright colors because we know that neutral colors sell better, we do have some simple, easy-to-implement tips for home staging during the summer…
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