Home Staging Blog

The modern home buying process caters to a staged home

Make Your Home Bright and Inviting During the PNW’s Winter Months

Portland winters are sunny only 29% of the time, which makes the days dark. Living north of the 42nd parallel means a generous 15 hours of light each day in the summer, but fewer than 9 hours during the winter. The sun would rather stay under the cover of darkness than get up in the…

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School Areas for Kids was Important to home buyers in 2020

9 Spaces That Became a Priority for 2020 Home Buyers

COVID-19 CHANGED LIFE FOR EVERYONE IN 2020. For us home stagers, we noticed that the pandemic changed the home selling process in a variety of ways, including the ways buyers respond to the homes they view. 2020 home buyers looked for different features that kept pace with our new pandemic world. People socially distanced by…

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Featured Project: North Blocks Penthouse

What was the name of this project and why? We named this The North Blocks Penthouse because it’s tucked in Portland’s North Park Loft building and has absolutely stunning views. Penthouse staging can be tricky and requires careful attention to both the view and use of the space. What neighborhood was this home in? The…

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The Benefits of Curb Appeal

The Winning Result of Well-Strategized Curb Appeal

When your home is so gorgeous and inviting on the outside that it compels potential buyers to request a walk-through, you’ve mastered the concept of curb appeal.    Merriam-Webster defines curb appeal as “the visual attractiveness of a house as seen from the street.”  These days, most home buyers narrow the potential purchase field by…

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Featured Project: The Castle on the Hill

What was the name of this project and why? We named this project The Castle On The Hill, and it doesn’t take an imagination to see why. We focused on staging for a view. This majestic home rests in a private setting overlooking the Columbia River. Where was this home located? This beautifully, airy castle…

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The Sweetbriar Property needed low profile furnishings to highlight the view

9 Cost-Effective Improvements to Make Before Listing Your Home

You’ve toyed with the idea of selling your house. Maybe moving to the outskirts of the city,  maybe moving from burbs to be closer to the bustle. But you want to get the most you can out of the investment you’ve made in your house. What is worth your time and money, and what will…

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This reclaimed wood coffee table blended perfectly with the reimagined craftsman theme

Featured Project: The Reimagined Craftsman

What was the name of this project and why? We called this the Reimagined Craftsman. We took the classic craftsman style and gave it a fresh, more modern look.     What neighborhood was this home in? The Reimagined Craftsman is located in the heart of the Alberta Arts district, an area known for its unique local…

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How to Choose the Best Exterior Paint Colors to Sell Your Home

Have you ever stopped to admire a bright orange house? Maybe in south Florida, but probably not here in the Pacific Northwest. Moving into such a standout home might be difficult for some. Exterior home color can either be a turnoff or a huge draw to potential buyers. And you want to choose the best…

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A linen sofa and a reclaimed wood coffee table brought in rich texture and warmth

New Project Spotlight: The Elegant Traditional Home

What was the name of this project and why? We called this project The Elegant Traditional home. With its grand entrance, gourmet kitchen, and high ceilings, it evokes a casual elegance, which we were happy to showcase with our home staging.     What neighborhood was this home in? This home is located in Lake…

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West Hills 1920's Colonial has sweeping views of the valley

How to Make a Home Listing Inviting During Warmer Months

For your home listings to be enticing, they need to keep pace with the seasons and for warmer days that means bright, fresh, and colorful. While we’d never suggest repainting walls in bright colors because we know that neutral colors sell better, we do have some simple, easy-to-implement tips for home staging during the summer…

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