Gain more equity and multiple offers in the sellers market

Staged listing by Imagine Home Staging and Design

Staged listing by Imagine Home Staging and Design

Many Realtors and homeowners will want to take advantage of the sellers market to obtain multiple offers and to gain more equity. If you want to sell for up to 20% more, and possibly gain multiple offers, I highly suggest you invest in presenting your listed home to it’s best advantage with staging and updates.

De cluttering, furniture arrangement, painting and simple updates will give you a great return on your investment. And according to HomeGain, hiring a professional stager is a 251% average return on investment!

The market in Portland as well as across the country is a hot sellers market. Low inventory, as well as fewer foreclosures  followed by low interest rates make it a perfect time to list your home.

 No matter what the market buyers still want the most for their money.  They also want homes that are move in ready and will pay more for homes that are staged and appealing. Staging to appeal to the targeted buyer will also help bring a sense of urgency by emotionally connecting buyers to your listed home. They will know that other buyers will be looking at your home as well and will  feel the same sense of connection. This helps bring in multiple offers!


Every buyer wants the best package, every seller wants to sell their home for the best possible price. Every Realtor wants more commission and of course every stager wants to have the best reputation for  staging  homes to sell fast Don’t put your house on the market and wait and see what happens.

I have recently been called in more times than I can count to help sellers with homes they have pulled off the market because  buyers are not making offers. It is usually because the house is tired looking, dull, or outdated, and the price is not matching the condition.

Following is a list by HomeGain that will possibly bring in those multiple offers.

Home Improvements

home improvements
1. Clean / de-clutter – 973% Average Return on Investment: Remove clutter by storing items in basement, attic or friend’s home. Rent a storage space or sell excess items, if needed. Keep every room very clean during open homes. Do pre-open house cleanliness inspections.

2. Lighten and brighten – 865% Average Return on Investment: Replace any burnt-out bulbs and use higher wattage bulbs, if possible. Have defective electrical components repaired or replaced. Make sure skylights are clear and keep drapes open during the day.

3. Yard – 426% Average Return on Investment: Store away personal effects from front yard. Hire gardener or landscaper to trim back the overgrowth and maintain yard. Make sure that your lawn has a healthy green appearance.

4. Plumbing and electrical – 260% Average Return on Investment: Consider repairing or replacing any defective plumbing or electrical items in your home. Make sure you have the right person for the job by getting several estimates.

5. Staging – 251% Average Return on Investment: Buy some fresh flowers, live plants and other decorations to liven up the home. Dispose of old furniture or other large items. Consider renting furniture or hiring a staging consultant.

6. Update kitchen and bath – 168% Average Return on Investment: Update kitchen and baths by resurfacing cabinets or painting with neutral color. Replace toilet seats, dated fixtures and drawer/cabinet handles. Freshly caulk and redo grout in countertops, sinks, tubs and showers.

7. Paint interior – 148% Average Return on Investment: Repair any damaged interior walls by patching all chips, holes and cracks; then touch up or repaint interior walls with neutral color.

8. Carpeting = 104% Average Return on Investment: If carpets are only lightly soiled, shampooing and/or spot removal should suffice. If there are rips, fading, heavy wear, smells or deep stains, replace with neutral color.

9. Flooring – 101% Average Return on Investment: Repair and refinish damaged floors, or cover with neutral-colored wall to wall carpet and note damage in your disclosure.

10. Paint exterior – 76% Average Return on Investment: Repaint or resurface the outside walls of house, as needed. Patch and repair any damaged areas.



Award Winning

Houzz Best Of Design 2018
Houzz Best Of Service 2018
Houzz Best Of Design 2017
Street of Dreams - People's Choice Award 2012
Affordable Home Show - Best of Show Award 2010, 2011, & 2012

Lenny and Lisa are fantastic to work with! They are approachable, affordable and offer great feedback in regards to...

Posted by Patti Jensen on Sunday, January 1, 2017

Lenny and Lisa are amazing!!!! Thank you to Imagine Home Staging for creating a gorgeous space that is "picture perfect". True professionals, great to work with and have an amazing gift for design.

Posted by Teresa Harbert on Thursday, February 23, 2017

Great people, great furniture, solid service. I've worked with Lenny and Lisa several times and haven't been disappointed yet. I truly believe my properties sell faster because of their staging work.

Posted by Matt Loosemore on Monday, December 28, 2015